2013年12月11日星期三

Low quality sanitary popular companies focus on "micro-innovation"


Now in the information and communications industry has a hot word called " micro-innovation ." Among the most popular Apple iPad is a " micro- innovation" template. If the " micro-innovation " spirit play in the traditional bathroom industry , will give the industry what kind of change ?

The so-called "micro- innovation " is the stuff you do the more simple and more convenient as possible , CHINA MANUFACTURED STONE VENEER product must not depart from their own perspective , but from a user needs to departure ; sure to focus focus , not necessarily the surface do more wide ; most importantly , the need for the ability to continue to meet the needs of users , do not always expect " a trick -take ."

Civilians exquisite life began to flourish

80,90 With this emerging middle class consumers increasingly buy into the ranks of sanitary products , sanitary products for the United States to gradually personalized, innovative direction. In the era of niche consumer awareness , the fine does not necessarily rely on high-end brands to achieve , they are more looking through their own creativity to create a sophisticated living space, exquisite civilians living trend has become popular .

Low quality sanitary ware market impact

Thus , nine are building network Xiaobian that civilians in this new consumer market , sanitary products not only to meet consumer psychology fashion , while also comply with its purchasing power. However, due to sanitary industry started late, low barriers to entry , combined with a number of economic strength is not strong, the management model backward, poor quality standards technology companies flocked into the sky, the impact CHINA STONE VENEER market with low quality .

Sanitary enterprises should focus on brand innovation

"The economic crisis has brought the bathroom shuffle " and " huge demand for sanitary ware market " has become a hot topic in the industry who , exactly how to deal with these two trends and challenges , in fact, after all, is to fall into the brand innovation , increase competitiveness issues come up . And in the entire home building materials market "universal fine ," the trend in the pattern of confusion sanitary industry , who hold high the banner of innovation , pioneered the consumer market to meet the next ladder products , will be the first to seize market opportunities .


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